Wix makes it possible for teams to work on the same website without sharing login credentials. You can invite team members, clients, or contractors, assign them specific roles, and control exactly what they can access - all from the Roles & Permissions section of your dashboard.
This guide walks through how to set up collaboration in Wix, what each role actually lets people do, and a few tips for keeping your site secure when multiple people have access. Whether you're sharing your Wix website link with a client or giving an editor access to publish blog posts, the steps below cover the full process.
Step-by-Step Guide to Collaborating in Wix
Setting up collaboration on a Wix website takes about two minutes. Using Wix's dashboard, you can invite people, set their role, and send the invite - they'll receive an email to accept and get started.
Here's how you can get started:
Step 1: Logging into Your Wix Account

Start by accessing Wix and log into your account. You'll need to create an account if you're new to Wix. Sign up using your email address or connecting to a social media account.
Step 2: Go to Roles & Permissions in Your Dashboard

Once logged in, go to your dashboard's 'Roles & Permissions' section. This area lets you manage who has access to your site and what they can do. Only the site owner can access Roles & Permissions - collaborators you invite won't see this section.
Step 3: Click Invite Collaborators

In the 'Roles & Permissions' section, you will find the 'Invite Collaborators' button. Clicking this opens the invite flow where you can add someone by email and assign their role.
Step 4: Enter Your Collaborator's Email Address

After clicking 'Invite People,' enter the email addresses of the individuals you want to invite. Double-check the addresses before sending - the invite goes straight to that inbox.
Step 5: Select the Checkbox on the Relevant Roles

For each collaborator, select the role that matches what you want them to do. Each role gives different levels of access - the next section breaks down exactly what each role can and can't do.
Step 6: Click Send Invite

Once you've entered the email addresses and selected the appropriate roles, click 'Send Invite.' Your collaborators will receive an invitation email - once they accept, they'll have access to the parts of your site that match their role.
Wix Collaboration Roles Explained
Wix offers several roles, each designed for a specific type of team member. Assigning the right role matters - it's the difference between giving a blog writer the ability to publish posts and accidentally giving them access to edit your entire site.
Here's what each role can do:
- Admin - Full access to everything except billing and account ownership. Can edit the site, manage apps, access all dashboard sections, and invite other collaborators. Use this for trusted business partners or agency leads.
- Editor - Can edit site content and pages in the Wix Editor, but cannot access business tools like Wix Stores orders, Bookings, or account settings. Good for designers or developers handling the site build.
- Blog Writer - Can draft and submit blog posts for review, but cannot publish directly. Use this for freelance writers or content contributors who shouldn't have full site access.
- Blog Editor - Can write, edit, and publish blog posts. Cannot access anything outside the blog. Ideal for a content manager running your blog independently.
- Back Office Manager - Access to orders, invoices, and product catalog in Wix Stores, but no access to site editing. Good for a store operations person who handles fulfillment.
- Customer Service Manager - Can view and manage customer inquiries and orders, but cannot edit site content or access financial data. Use for customer support staff.
- Store Manager - Can manage the full Wix Store (products, orders, shipping, discounts) without accessing the rest of the site. Ideal for an ecommerce manager.
Note: No collaborator role gives access to billing information, plan upgrades, or the ability to transfer or delete the site. Those actions stay with the account owner only.
Benefits of Collaborating in Wix
Wix's collaboration tools are built around keeping teams productive without creating security risks. Here's what you get:
Real-Time Collaboration
Wix allows multiple team members to work on the same website at the same time. Changes appear as they happen, so there's no need to coordinate who's "in" the editor before making updates. This reduces delays and keeps projects moving.
Clear Communication
Wix Chat enables instant messaging within the platform, which helps resolve issues quickly and keeps everyone on the same page. Team members can leave comments, ask questions, and provide feedback without leaving the site dashboard.
Customizable Access Levels
The role system means you control exactly what each person can see and do. A blog writer never needs to touch your store settings. A customer service manager never needs access to your page layouts. This keeps the site cleaner and reduces the chance of accidental changes.
Increased Productivity
With the right roles in place, team members can work at the same time on different parts of the site - one person updating product listings while another publishes a blog post. No waiting in line for editor access.
Centralized Support Management
All team members access help and resources from a single point within Wix. This keeps everyone working from the same platform rather than juggling external tools for coordination.
Tips for Managing Wix Collaboration
- Review collaborators regularly. If a contractor finishes their work, remove their access. Go to Roles & Permissions and click "Remove" next to their name.
- Start with the most restrictive role. Give people the minimum access they need to do their job. You can always upgrade a role later - it's harder to undo damage from over-permissioned access.
- Use Blog Writer (not Blog Editor) for freelancers. If you want to review posts before they go live, the Blog Writer role requires approval before publishing. Blog Editors can publish immediately.
- Keep admin access to trusted people only. Admins can change your site's settings, install apps, and manage other collaborators. Reserve this role for business partners or your agency lead.
Conclusion: How to Collaborate in Wix
Wix's collaboration system is one of the more practical team features on any website builder. The role-based access model means you can bring in a designer, a writer, a store manager, and a customer service rep - and each person only sees what they need to do their job.
Setting it up takes under two minutes: Roles & Permissions → Invite Collaborators → enter email → select role → send. From there, your team can work on the site without waiting for you to step aside.
The key is matching the right role to the right person from the start. Use the breakdown above to make that call before you send the invite.
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